For more than 50 years Berloni has been telling a true italian story: a story which narrates how italian lifestyle is real at home. At the same time this is a story of a whole family passion – Berloni.
Everything starts in the 60s, in Pesaro, in Center of Italy. Along with Urbino, Pesaro is a city enjoying a rich historical and cultural experience, in addition to a deep hand-crafted tradition. Pesaro is the birthplace of the composer Gioachino Rossini, musical genius of italian opera and great passionate to culinary art; Urbino gave birth to Raphael, extraordinary painter of the Renaissance. The family-owned company was born and moved here the first steps, by combining its hand-crafted goods to the concept of beauty, style and typical italian feeling.
It’s the period of the economic boom, an historical moment when the house concept progressively develops. In a few years Berloni manages to understand the social changes and answers to the needs of italian people addressing its attention to the kitchen, the deepest home expression, by proposing modular, solid and beautiful kitchens.
Our ingredients? There isn’t any secrets. We simply put love in our job, in the direct relationship with our clients. And above all, a all-artisan attention to productive process, a selection of the best suppliers and of the most prestigious materials, and last but not least a constant technological innovation. Everything is constantly produced in our headquarters in Pesaro. In this way, Berloni becomes one of the brand leaders in kitchen production in Italy and all over the world.
Since the 80s an international vision assert itself here in Berloni. This vision has progressively made our brand able to represent Made in Italy and italian lifestyle all over the world. The brand has thus become a benchmark for quality products, style and refinement, open to international tastes and ways of life thanks to the presence in more than 65 countries with full covering in all six continents.
These are the elements which contributed to make Berloni become a major exponent of the italian people desires in the course of time. Not only: a dynamic space, created to make you feel comfortable. A kitchen able to mirror every dreams you gave – a kitchen which is a little masterpiece. A work which is projected, created and refined totally in Italy.
Ours is a story full of new elements. Central to it, the thirst for innovating. Environmental, organisational and technological renewal with a strong desire to increase our worldwide presence, never forgetting the national trade. A new corporate unity with solid, strong and reliable partners, come together with Berloni family to tackle a big future challenge. A new international scenery with strong roots in history, at the same time a new chapter for us.
You and us, together in a new journey. For this reason our story is a bit yours, too..