The Diesel lifestyle is built on passion, creativity and strong personality. Using the brand’s ironic and unexpected approach to design, the new home collection reflects every aspect of the Diesel philosophy. Rough materials, contrasting shapes and textural treatments are part of the brand heritage — all of it nestled in a brave denim spirit.
Moroso, with Diesel, has created a collection of products with a relaxed and comfortable mood, taking its inspiration from an informal lifestyle concept and targeting consumers who like simple shapes yet at the same time seek a “modern” style made up of high quality combined with a distinctive design of pure lines. “We worked with the Diesel creative team to develop an interesting and alternative collection idea which was to represent two different yet oexisting aspects of certain contemporary trends: one which is darker in tone, inspired by the underground world and with a more aggressive and enigmatic aesthetic, and the other lighter, inspired by nature and a visual radiance, with soft and welcoming shapes”, explained Patrizia Moroso who always follows all the phases of every design project personally.