Da Vinci Lifestyle




Every story has a beginning.

The Private Label Group was built under a dream of two seekers who believe that every creative mind must get recognition for breaking patterns and standards, for being bold by daring to think differently.

Born in the heart of the Portuguese craftsmanship – Paços de Ferreira, a place where all the best Portuguese furniture brands gather for producing -, the Private Label Group is the result of the passion for design and, above all, the need to glorify the art of craftsmanship.

With a legacy of more than 300 years of craftsmanship’s wise knowledge, the Private Label Group states itself as the aggregating force which is giving a new interpretation to the ancient Portuguese heritage on the manufacturing techniques.

By bringing together the best Portuguese furniture and lighting manufacturers, each one with its know-how carried on for generations, the Private Label Group grows them into brands, generating an encounter amidst the luxury design and the craftsmanship. Alongside with them, Private Label can enhance each one of the brands that is currently representing, by generating a powerful and never seen design force, giving them the space to grow up and honor the Portuguese craftsmanship legacy on a worldwide scale.
In addition to this, Private Label Group offers different services, from the residential to contract solutions and a design studio that draws one of the Private Label’s main forces.

We have been writing the history of the modern Portuguese craftsmanship, and we will continue to do it in the future!

June 15, 2021PRIVATE LABEL: Norman’s whimsical design, masterfully d …

Norman’s whimsical design, masterfully done, is pure elegance and charm incorporated into one piece. Norman is an absolute center of

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June 12, 2021PRIVATE LABEL: Challenging the physics expectations, th …

Challenging the physics expectations, the Absolute Side Table creates an intrinsic harmony between the rich walnut veneer and the polished

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June 11, 2021PRIVATE LABEL: This living room is in perfect harmony w …

This living room is in perfect harmony with Noah dining table and Flexus sideboard that is one of a kind.

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Da Vinci Lifestyle’s Contracts Division Leverages On Stellar Relationships With Over 200 International Contemporary & Designer Brands To Fashion Furniture Brands Around The Globe. With An Extensive Range Of Products From Furniture, Lighting, Kitchens, Office Systems, Bath & Sanitary, To Flooring, Decoratives & Materials. Our Contracts Team Offers Creative And Bespoke Solutions To Briefs To Manage The Process From Conceptualization To Completion. Our Logistics Networks Worldwide Ensures Deliveries And Installations Are Kept Within Timeline Requirements That Are Crucial For Architects, Interior Designers And Property Owners For Residential, Commercial And Hospitality Projects.